Voice of Customer Strategy: Communicating to Make CIHA Better.
Voice of Customer Strategy: Communicating to Make CIHA Better.
The Cherokee Indian Hospital Authority’s Voice of the Customer Strategy is centered on directly gathering and understanding the wants, needs, and expectations of its patients and community members. This approach enables the hospital to align its services with customer demands, fostering increased positive brand awareness and enhancing brand perception. Through attentive engagement and feedback, CIHA aims to continually improve customer satisfaction, ensuring the hospital remains a trusted and valued healthcare provider within the community.
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